articleStartImage

Video games have been a favorite part of the American experience for more than 40 years. In the 1970s, video game technology was so bulbous that refrigerator-sized boxes lined arcade walls as kids eagerly participated in the technological wonderment. In a detailed expose on the arcade’s heyday, The Verge notes, “The video game – was one of continued controversy, growing attraction of games for young people, and innovation for the machines.”

That’s why it was such a big deal when, in 1977, Atari released the first console-sized video game for home consumption. The original Atari sold roughly 30 million units, and it sparked a movement that would make video gaming a ubiquitous part of the adolescent and adult experience.

Today, popular gaming consoles including the PlayStation and Xbox platforms routinely sell 60 million units annually. More than 4/5 of American households own a device primarily intended as a gaming device. These platforms are joined by a robust community of PC gamers, and increasingly, mobile gaming is gaining market and mindshare. There is evidence that the total interactive media market – which includes video games, eSports, gaming related video content, and VR/AR projects -  nets more than $100 billion annually. According to data compiled by Statista, in 2017, the video game industry brought in $18.4 billion in the U.S. alone.

Interestingly, while we are undeniably participating in the current heyday of video games, we are likely only witnessing the very beginning of the video game markets’ popularity and capability.

A Limited Market

It’s easy to believe that, because video games are so popular and their capabilities are so extraordinary, we have reached the industry’s limitations. However, in reality, the video game economy is dominated by very few titles that are heavily funded and rigorously developed by industry juggernauts. In other words, the current video game market is limited in its scope and reach. Although some indie developers have been able to break through, many don’t have the platform or the audience to make a meaningful contribution.

With that, the blockchain is ready to help.

The Next Frontier for Gaming Advancement

History is lined with examples of people achieving far more together than they could ever make as individuals. This ethos has powered the cryptocurrency movement, and it has propelled the blockchain, to its now prominent role in technological development. As a decentralized network, the blockchain imbues many capabilities that are poised to usher the video game industry into a new era.

Game Protocol, a gaming platform on the Ethereum blockchain, uses the blockchain’s unique features to equip indie game developers bring their projects to scale in a financially viable and practically competitive way. Using the platform’s native currency, Game Protocol enables community members to fund projects that they value, and it provides a decentralized app store where their games are discoverable.

 

In this way, Game Protocols is taking back control from conglomerates like Apple and Android who currently control the content in their app stores.

Not only does this platform create collaborative communities, but it incentivizes active participation and game development. By bringing more people into the fold, Game Protocols gives more people an opportunity to create the next great video game, and it empowers gaming communities to fund the projects that they want to see built. It’s the democratization of development, and it may lead the video gaming industry to ever greater heights.

Better Platforms for Better Games

By bringing more people into the process, the blockchain is creating a new protocol for game development that can further proliferate its inroads into culture and entertainment.

When the arcade dominated the gaming market in the early 1970s, few expected that video gaming realized its final iteration. Indeed, it had not. Similarly, we should not assume that all of the advances in video gaming in the past decade have brought us to the final frontier of gaming.

The blockchain and platforms like Game Protocol, that use its functionality, are bringing video gaming development and consumption to an even greater populace. When more people contribute to the process, the industry will advance at faster rates and to more significant levels than it has seen before.

Not only does this platform create collaborative communities, but it incentivizes active participation and game development. By bringing more people into the fold, Game Protocols gives more people an opportunity to create the next great video game, and it empowers gaming communities to fund the projects that they want to see built. It’s the democratization of development, and it may lead the video gaming industry to ever greater heights.